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Paragon Asra Housing Ltd

Asra and Paragon have recently joined together to form Paragon Asra Housing Ltd (PA Housing). PA Housing is a leading provider of housing for people and communities across central and southern England. We support more than 50,000 customers who live in more than 24,000 homes.

New Sales website goes live: Find your perfect home to own

2016 - July, Latest news

Each year asra Housing Group builds hundreds of affordable homes, many of which are for affordable home ownership.

To help customers see what we have to offer a new Sales website has been created, which can be accessed by visiting 

Crissi Russo, Head of Sales & Marketing, said: “We designed the Sales & marketing website with the customer in mind. We developed a user friendly portal that complimented the asra corporate website.”

What does the website have to offer?

The new Sales & Marketing site compliments the existing award winning Property Shop site.

The look and feel has been designed to showcase asra’s available properties over the internet with lots of visuals of our schemes and a simple navigation to help customers view available properties. 

The website features a ‘responsive design’ which means it resizes depending on what device the visitor is viewing it on. Other features include location maps, register an interest tabs and brochure downloads. 

What home ownership options do you offer?

Shared Ownership is asra Housing Group’s preferred sales option. Shared Ownership is a government run initiative that enables you to buy a share of a property and pay rent on the remaining share that you don’t own.

Click this link to find out more about Shared Ownership and whether you are eligible.

How many homes did asra Housing Group build in the last financial year?

Between April 1st 2015 and March 31st 2016 we completed 208 new homes – 113 of which are in the Midlands and 95 of which are in London. Of the total completed 136 were for affordable rent and 72 were for shared ownership.

What are some examples of new asra Housing Group developments?

We work in partnership with organisations to deliver new homes. In 2015/16 we delivered the St Nicholas’ Church development, in partnership with the Diocese of London and Perivale Parish Church Council. The partnership delivered 7 houses and 10 apartments for shared ownership and affordable rent and a new church hall and vicarage for the congregation, which was awarded a BREEAM Excellent environmental assessment rating.

In total we delivered 11 significant developments, including: Robin Hood Chase, in St Ann’s, Nottingham, comprising of 45 purpose built flats for those over 55 or living with a disability; and Rectory Fields Crescent, in Charlton, Royal Borough of Greenwich, which provided 10 homes for affordable rent and 20 for shared ownership, to help those priced out of the local housing market.   

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